What is Baltic Amber?

Many people don’t realise that amber is actually tree resin, not a stone. More specifically, it is the fossilized resin from an extinct species of trees, and is millions of years old!

What makes Baltic Amber special?
Baltic Amber has an active ingredient called Succinic Acid, which has been known to have many medicinal qualities. Succinic Acid is a natural analgesic that assists with pain relief.

Succinic acid is now produced commercially and is approved for use by the United States Food and Drug Administration.

Baltic Amber teething necklaces have been a source of traditional healing passed on for many generations and are widely used and treasured throughout Europe as unparalleled alternative medicine with proven health benefits.

Baltic amber in ancient times
While some of us here in Australia may think that amber necklaces are quite a new thing, even in ancient times infants were given amber necklaces to wear.

Amber was thought to contain magical powers, and it was widely known to have healing properties. Besides the healing properties, infants were given the necklaces to guard against baby swapping, offer protection from evil forces, and help against witchcraft!

Ancient Germanic tribes such as the Goths, Nordic peoples, Celts, Romans, Greeks, Arabs and Chinese, all valued amber for its beauty and protection.

Amber necklaces as a baby teething remedy
Baltic Amber is popular with baby teething products as it helps with pain relief, it has a calming affect and it stimulates the thyroid to assist with the redness and drooling associated with teething.

Baltic Amber necklaces are made for wearing, not for chewing. By wearing Baltic Amber close to the skin, the amber produces an oil (rich in Succinic Acid) which your skin then absorbs into the body.

Baltic Amber teething necklaces are the ideal solution when you choose to care for your baby in a natural way.

Silicone Teething Necklaces
It’s a well known fact that babies and toddlers love to chew when they are teething.

They will chew on anything they can get their hands on! Our necklaces are designed so that they can have a safe and soft product to chew on when teething.

These necklaces also provide a stimulating object for babies to play with while breastfeeding.

Not only functional, these necklaces are fashionable and look great with any outfit. It can be very difficult for mums to wear long necklaces or jewellery with babies and toddlers, as they love to grab everything and can very quickly break an expensive piece of jewellery.

Our silicone teething products are made with the highest quality 100% food grade silicone, and are guaranteed to be BPA and PVC free.

All Beauty of Amber silicone necklaces have been tested and are fully compliant with Australian & New Zealand Standards (AS/NZS IOS 8124-1:2010).

Why choose Beauty of Amber?
Beauty of Amber specialise in Baltic Amber teething products, all of which are hand-crafted and made with authentic Baltic amber. Our genuine Baltic Amber is of the highest quality and sourced only from the Baltic Regions of Europe. We also have an extensive range of Silicone teething necklaces.

We are passionate about natural alternatives when dealing with the pain associated with teething, and offer excellent customer service.

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SEO Townsville and Customer Lifetime Value

Customer Lifetime Value (CLV) is a measure of how much profit a customer will bring to your business over the lifetime of the relationship that exists between you two. The customer is the most valuable asset in your business. Knowing how to acquire and maintain this great asset is the key to a profitable business. CLV helps you determine where to commit you money in marketing campaigns before you launch them in order to reap higher benefits.

Calculating CLV

There are several formulas to arrive at the Lifetime Value of a given customer; the most efficient one is given by:

CLV = (Sales per customer) x (Customer lifetime) x (Number of referrals) x

(The percentage of referrals that turns customers) – (Cost of sales)

To arrive at these data you can use the following simple steps to estimate each parameter. For some idea of the benefit of SEO visit: http://happytalkmedia.com/seo-townsville.html

Sales per customer can be obtained by taking the sum of sales and divide it by the total sum of customers in a given period. Customer lifetime is the estimated number of times you think the customer will reorder a given product or service.

The number of referrals made is a conservative estimate of how many people have heard about you through a particular customer. A satisfied customer often makes casual reference on his or her blog, social media page or post a comment on a forum about a wonderful shopping experience that you provided. These comments can be read by hundreds to thousands of people. You can collect this information by asking your new customers how they heard about you.

Customers Guesstimate the percentage of the referrals that will buy something from your business to arrive at the percentage of referrals that convert to. Finally calculate the cost of sales by taking the sum of goods or services and divide it by the sum of customers that you have sold to in that period and multiply the quotient by the customer lifetime figure calculated earlier.

Importance of Lifetime value to your business

It serves as a benchmark in determining how much money, time and effort you can commit in acquiring a given customer in the first instance. You become confident of reaping benefits such as enhanced corporate image and increased sales from your current investments.

Lifetime value of a customer helps you to re-focus on your marketing campaigns. Once you realize that your customers are an ongoing stream of revenue rather than a one-shot sale, you get motivated to focus on ways of keeping them or repeat sales as loyal customer are likely to buy more. Loyal customers cost less to service. Experienced customers know how to use your products or services and make fewer calls to customer support and request fewer visits from the sale rep thus reducing the overheads.

Limited acquisition cost is yet another benefit of calculating lifetime value of a customer. Loyal customers are much more likely than not to be your advocates. They will recommend you to their associates and friends and happily speak about your products or services. This brings in more customers with little or zero acquisition cost. Lifetime value helps you identify the best customers; understand what best they see in your business thus helping you come up with real marketing objectives and strategies.

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Cladding the Queenslander House

Cladding the Queensland house or ‘Queenslander’ with vinyl cladding speaks eloquently of our distinctive lifestyle and is one of the most sensible alternatives to the regular high maintenance of the exterior of our houses whilst also maintaining it’s distinctive character and architectural design.

Queensland has more than one type of housing but a traditional past of building with timber has been dominant. This distinctive tradition originated with rough timber huts of early settlement and developed into the multi-gabled bungalows of the 1930s. Buildings continued until, and were adapted after, the Second World War, leading to more contemporary timber houses.

The most typical early twentieth century Queensland house is characterised by:
• timber construction with corrugated-iron roof;
• highset on timber stumps;
• single-skin cladding for partitions and sometimes external walls;
• verandahs front and/or back, and sometimes the sides;
• decorative features to screen the sun or ventilate the interior.

Some of the negatives for the Queenslander were the high maintenance and poor insulation of the external walls as they were only single skinned and required regular painting. One of the most cost effective ways of rectifying these negatives is to have insulated vinyl cladding install directly over the existing exterior walls. This will leave you with an almost maintenance free exterior that never needs to be painted and also makes the house warmer in winter and helps with cooling costs in the summer.

Vinyl cladding, despite its relatively low price, is an extremely durable product. The colour of vinyl house cladding will last much longer than a cladding option that is painted. The cladding won’t dent like aluminium cladding, and unlike wood cladding, vinyl cladding is resistant to moisture, mould and insects so it won’t rot or deteriorate like wood can over time. In fact, vinyl cladding is one of the most durable options of any type of exterior cladding on the market. Our vinyl wall cladding can withstand extremes in weather including temperature changes and relatively high wind speeds. In fact, our cladding can even withstand cyclonic force winds. The manufacturer of our cladding is so confident in the product they offer an extensive lifetime warranty to back up their claims of how durable the product is.

Keep the character of your Queensland home, reduce maintenance and add insulation.

We offer free quotes for new and old buildings, why not call us today on 1800 684 717 or check out these web sites: Cladding TownsvilleCladding BundabergCladding Ipswich .

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Tips for Kids Parties

Kid’s parties have come a long way in the last decade due to more options, more expectations and more expense placed on an annual event that runs for two-three hours. Being involved in the kids party industry for over fifteen years, I’ve seen every type of party from the informal backyard gathering to a veritable carnival with a great variety of entertainment hired.

But don’t be daunted! A child’s party doesn’t need an event planner or a big budget to be wonderful. I want to give you some sure-fire pointers to get the party started and the kids having a ball.

1. Stick with tradition. Kids feel comfortable when predictable elements occur, and if they are overlooked, it will not go unnoticed! Must-haves are: Food, birthday cake, and the all important Party Bag! If you provide these three things, you have the basics of party.

2. What to provide for the kids. There are so many options: Party games; hire an entertainer or activity or have it somewhere that will entertain the kids for you. Rule of thumb: DON’T OVER-DO IT!

One or two structured games are more than enough. Remember, children are already being commanded to eat now, cut the cake now, watch the gifts being opened now, etc etc.. When you add entertainers, activities and games, children may easily become overwhelmed, and time whizzes by without the kids having a chance to actually play with abandonment.

3. Play time: This element should be the top party essential. Time for the kids to run around, play, laugh and talk with one another is golden. It suits children of all ages and capabilities, and -, it’s free!

4. Age-appropriate entertainment. This tip may seem like a no-brainer, but many parties result in children being bored or bewildered. For example, hiring a magician-clown for two-year olds left most of the children terrified. Another example is a bowling party for four-year olds. The kids had no interest in being competitive and after several bowls, the novelty had seriously worn off. And even Pass-the-Parcel can cause distress when played with kiddies too young to realise they haven’t missed out, they just have to wait their turn. For a party for mixed ages and genders, there’s a broad range of entertainment that appeals, such as jumping castles, face painting and balloon-twisting.

5. Relax! When planning your party, plan with your child and use your instincts – you know what they’ll enjoy the most. On the day have a mini run-list so that you don’t forget anything, like when to put the party pies in the oven or to hand out the party bags.

And most importantly, enjoy YOURSELF too…after all -it’s a party!

All the best!

Looking for face painters Bribane for face painting Brisbane ? For the best kids parties Brisbane, contact Wowee Creations today.

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Permanent Laser Hair Removal Brisbane

Laser Hair Removal is a becoming a popular treatment, as the current fashion for both men and women is to have the clean look consisting of little or no body hair. Excess or unwanted hair growth is usually a result of genetics, hormones or certain medications. Recent advances in the technology have meant that the hair removal treatments are now a lot more effective and there is less risk of side effects from occurring, making it safer for consumers.

When discussing Laser Hair Removal, it is important to note that the body has 3 cycles of hair growth – Anagen (active), Catogen (transitional) and Telogen (resting). The laser energy destroys hairs in the Anagen or active phase, targeting the cells at the base of the hair follicle which are responsible for hair growth. As Laser Hair Removal targets only the hairs in the active phase, only a percentage of hairs are treated with each session. A series of treatments is required to clear an area, though less hair will return with each treatment and the regrowth will become fine, soft and sparse.

Laser hair removal treatments target melanin which is the dark pigment contained within the hair. Red hair contains a different type of melanin and consequently the treatments can be less effective for redheads.
The area must be shaved prior to treatment to allow the laser energy to be directed under the skin, and not to heat up the surface by having dark hair above the skin level. Any plucking or waxing must be stopped for several weeks before starting treatment, as the hair needs to be in the follicle for it to work.

The effectiveness of the Laser Hair Removal treatments is mostly dependant on the quality of machine used, the parameters or correct setting and proper candidate selection. An ideal candidate for Laser Hair Removal has light coloured skin and dark coloured hair. This stark contrast of colour allows the laser light to easily target the hair and pose little or no risk of harm to the skin. This is also why it’s important to avoid sun exposure and tanning when undergoing a course of permanent hair removal treatments.

It is important for the full area to be treated by the laser with each hair removal appointment so hairs are not missed. Any missed patches will require additional treatments in the future and the area may look patchy or have uneven hair growth. Hairs that do not fall out or shed within about 14 days have usually not been treated effectively. This is due to poor spacing by the operator or incorrect technique, which can often be avoided by finding a reputable laser clinic that has licensed and experienced operators.

Looking to find out more about Laser Hair Removal Brisbane or Permanent Hair Removal Brisbane? Contact Image by Laser today to find out about our Laser Hair Removal Prices .

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